game designers

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Your Protagonist Is a Cardboard Cutout and Your Readers Know It

“Your protagonist isn’t boring—they’re under-developed. Give them a wound that drives them, a flaw that complicates them, and a choice […]
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Your Magic System Makes Zero Sense: A Fantasy Writer’s Wake-Up Call

“If your magic can do everything, it’s boring. If your magic has no rules, it’s confusing. If your magic has […]
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Info-Dumping: The Fastest Way to Make Your Readers Nap

“Your reader did not pick up your book to read an encyclopedia. They picked it up to live a story. […]
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Your Characters Are Cardboard Cutouts and We Need to Talk

“If your character could be replaced by a cardboard cutout with ‘PROTAGONIST’ written on it and nobody would notice, we […]
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Game Design Writing: The Art of Telling Stories Players Decide

“In a novel, the author decides the ending. In a game, the player does. Your job isn’t to control the […]
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When Your Plot Has More Holes Than a Screen Door in a Hurricane

“A plot hole isn’t the end of the world. It’s just a place where the story needs a bridge. And […]
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Flat Characters Are Fiction’s Most Expensive Mistake — Here’s the Fix

“A flat character is a missed opportunity wearing a name tag. Give them a wound, a want, a contradiction, and […]
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World-Building Without Turning Your Novel into a Geography Textbook

“World-building is like seasoning: enough makes the dish incredible, too much makes it inedible. Your reader doesn’t need a textbook—they […]
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Creating a Villain Your Readers Will Love to Hate (And Can’t Stop Thinking About)

“A great villain isn’t evil for fun. They’re the hero of their OWN story, pursuing a goal that makes perfect […]
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Building Magic Systems That Don’t Fall Apart Under Scrutiny

“A magic system without rules is just wish fulfillment. A magic system WITH rules is storytelling. The rules are what […]
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