Plot Points & Paychecks

“You are both the artist AND the business. The sooner you accept that dual role, the sooner your creative career […]

“If your platform doesn’t feel like YOU, it’s not a platform—it’s a costume. Build something authentic. The right audience will […]

“Marketing doesn’t have to feel like selling your soul at a yard sale. It can feel like sharing something you’re […]

“Networking isn’t about working the room. It’s about being a human in a room full of other humans who love […]

“You build brands for other people all day. Now build yours. The social media manager who can’t market themselves is […]

“Starving artist is not a business model. It’s a cautionary tale. Your creativity has financial value—multiple kinds of financial value. […]

“The consultant who writes is the consultant who gets hired. Content is credibility in print form. Show your expertise through […]

“Freelancing is freedom. Freelancing is also feast-or-famine if you don’t build a pipeline. The writers who thrive aren’t the most […]

“Your photos speak a thousand words. But the words you write ABOUT your photos determine whether those thousand words reach […]

“Social media is renting space in someone else’s house. Your email list is buying your own home. Build it like […]