“Outlining doesn’t kill creativity. It gives creativity a runway. You can still fly wherever you want—you just won’t crash during takeoff.” — L.A. Walton, The...
“Your protagonist isn’t boring—they’re under-developed. Give them a wound that drives them, a flaw that complicates them, and a choice that defines them. Now they’re...
“A screenplay is not a novel that happens to have margins. It’s a VISUAL document. If your action lines read like paragraphs from a book,...
“If your magic can do everything, it’s boring. If your magic has no rules, it’s confusing. If your magic has costs and limits, it’s a...
“Your reader did not pick up your book to read an encyclopedia. They picked it up to live a story. Feed them information like breadcrumbs,...
“If your characters all sound like the same person wearing different name tags, your dialogue isn’t dialogue—it’s a monologue with quotation marks.” — L.A. Walton,...
“If your character could be replaced by a cardboard cutout with ‘PROTAGONIST’ written on it and nobody would notice, we have work to do. Characters...
“Your job is not to REPORT what happened. Your job is to make the reader EXPERIENCE what happened. There’s a universe of difference between ‘she...
“A ghostwriter’s superpower isn’t writing in their OWN voice—it’s disappearing into someone ELSE’s voice so completely that even the client forgets they didn’t write it.”...
“A short story is a drive-by of emotion: get in, make the reader feel something profound, and get out before they know what hit them.”...